I’m Duane Giliam. I run Bare Metal Marketing from Richards Bay, South Africa.
I work with industrial, engineering, and manufacturing businesses that need a clear, trustworthy online presence — not marketing theatre.
Bare Metal isn’t an agency. It’s a direct working relationship. You deal with me, and I’m responsible for the outcome.
In engineering, bare metal is the foundation — the structure underneath the coatings, paint, and finishes.
That’s how I approach digital work. Strip things back to what actually matters, remove what doesn’t, and build on solid fundamentals.
No unnecessary extras. No jargon. No pretending. Just clear communication designed to earn trust.
I help industrial and engineering businesses in Richards Bay and beyond:
1
Design
Clear, fast websites that explain what you do and make it easy to contact you.
2
Create
Brand systems that communicate reliability, experience, and professionalism.
3
Refine
Existing online presence so it works harder with fewer moving parts.
Whether you’re starting from scratch or correcting something that isn’t working, the goal is always the same: help the right people understand you and get in touch.
When you work with Bare Metal, you work directly with me. There’s no sales layer, no project manager, and no outsourcing.
I take the time to understand your business, identify what’s unclear or getting in the way, and fix that first.
If something doesn’t help a visitor decide or act, it doesn’t belong. And if I can’t materially improve something, I won’t touch it.
You only pay 100% if you’re 100% happy.
Richards Bay has a strong industrial backbone — engineering, fabrication, logistics, shipping, and manufacturing.
These are serious businesses doing real work, and their online presence should reflect that.
My focus is helping local and regional companies look as competent online as they are in the field.
If you’re based in Richards Bay or surrounding areas and want a clearer, more effective online presence, let’s have a conversation.
No pressure. No jargon. Just a practical discussion about what’s working, what isn’t, and whether Bare Metal is the right fit.
A short, practical conversation — no sales pitch.
Looking for fewer tactics and more clarity? See who Bare Metal is built for.
If you’re an engineering firm, fabricator, or industrial supplier, I’ll help you present your business clearly and professionally online.
You only pay 100% if you’re 100% happy.
A short, practical conversation — no sales pitch.